Has the e-cigarette industry become overly ambitious? Ten vaping companies receive warnings from the FDA in the United States.

On October 30, 2024, the FDA announced that it had issued warning letters to nine online retailers and one manufacturer, accusing them of selling and/or distributing unauthorized disposable e-cigarettes designed and functioning similarly to smart technology, including mobile phones and gaming devices.

The products mentioned in the warning letters were marketed with various features and designs that may appeal to young consumers, such as the ability to play games, connect to smartphones, receive text or call notifications, play music, and use customizable wallpapers to personalize the devices.

Commentary: The overly appealing features of e-cigarettes can easily attract criticism for appealing to young people. Striking a balance in the smart technology of e-cigarettes poses a significant challenge.

“这些产品可能看起来像智能设备，但实际上它们一点也不智能。”

FDA 烟草产品中心主任 Brian King 博士、公共卫生硕士表示。“它们是非法销售的，而且是明目张胆地针对儿童的企图。”  

此外，警告信中提到的未经授权产品的设计可能会吸引年轻人，因为这些设计有助于向父母、老师或其他成年人隐瞒产品是烟草产品的性质。警告信中提到的未经授权产品与消费市场上的电子设备的对比示例图像包括：

收到这些警告信的公司在美国销售和/或分销电子烟，但这些电子烟未获得 FDA 授权合法销售新产品，违反了《联邦食品、药品和化妆品法》。

“FDA 坚定不移地执行法律，”CTP 合规与执法办公室主任 John Verbeten 表示。“我们将继续采取适当措施，与我们的联邦执法伙伴携手合作，解决未经授权的烟草产品，尤其是那些最吸引年轻人的产品。”

最新一轮警告信标志着 FDA 继续努力将未经授权的电子烟产品（尤其是那些吸引年轻人的产品）从市场上清除，又迈出了一步。

迄今为止，FDA 已向制造、销售和/或分销未经授权的新烟草产品的公司发出了 700 多封警告信，向销售未经授权烟草产品的零售商发出了 690 多封警告信，并对 75 多家制造商和 150 多家零售商提起了民事罚款投诉，指控他们分销和/或销售未经授权的烟草产品。  

来源：FDA

原文始发于微信公众号（雾化科技展）：Has the e-cigarette industry become overly ambitious? Ten vaping companies receive warnings from the FDA in the United States.