Starting with 'Lil Solid' in 2017, KT&G has been receiving great attention from consumers by introducing device platforms with different charms such as 'Lil Hybrid' and 'Lil Able', and has maintained the top market share in the domestic e-cigarette market. In particular, devices equipped with high-tech technology and convenience that take into account user experience and preferences have been well-received. The distribution industry predicts that the strength of 'Lil' based on multi-platforms will continue in 2025 amid fierce competition in the domestic e-cigarette market. The multi-platform operating system of 'Lil' is a representative factor in
KT&G 's success. Currently, a total of three products are being sold: 'Lil Hybrid', 'Lil Solid', and 'Lil Able'. The devices have been continuously upgraded with high-tech technology, and their convenience has also been greatly improved to reflect the needs of various consumers. The latest models, 'Lil Hybrid 3.0', 'Lil Able 2.0', and 'Lil Solid 3.0 (pictured)', have been released and are receiving favorable responses from consumers.
The Lil Hybrid, launched domestically in 2018, boasts a richer smoke volume, less pungent taste, and less inconvenience in cleaning compared to existing products. The dedicated stick 'Mix' offers a wide range of choices to consumers with its diverse lineup and is characterized by its strong impact.
Lil Able, launched in 2022, is the first product in the industry to introduce AI (artificial intelligence) technology to provide a customized experience. It provides users with the optimal usage environment from preheating to charging, and three types of dedicated sticks can be used with one device. In addition, 14 types of dedicated sticks that can be selected according to the user's preference well embody the original characteristics of cigarettes. KT&G explained that after the launch of the 'Lil Able 2.0' model, the daily sales of dedicated sticks increased by more than 20% (compared to June 2024) as of November . Lil Solid, an electronic cigarette first introduced by
KT&G in Korea in 2017, stands out for its minimalist design and trendy colors. The satisfaction of smoking from the dedicated stick 'Fit' is also considered a strength. In September, the company launched the latest model Lil Solid 3.0 using aluminum metal, further upgrading its performance and design. KT&G
's global-level technological innovation capabilities are also considered a success factor. KT&G 's patent application performance is increasing every year. KT&G 's intellectual property rights applications, which were 2,250 in 2021, grew about 51% in two years to 3,392 in 2023, and overseas intellectual property rights applications also increased more than 1.5 times from 1,744 in 2021 to 2,679 in 2023. In the '2023 Korean Companies European Patent Index' announced by the European Patent Office last year , it ranked fourth after Samsung, LG , and SK Group . KT&G 's policy is to provide more innovative products and services through continuous research and development. A KT&G official said, “We will continue to strive to provide satisfaction that meets the expectations of consumers through a diverse product lineup with differentiation.”
电子雾化与HNB产品都是新型电子产品，结构虽小，却融合应用多种材料、表面处理、芯片电子等技术工艺，而且雾化技术一直在不断更迭，供应链在逐步完善，为了促进供应链企业间有一个良好的对接交流，艾邦搭建产业微信群交流平台，欢迎加入；Vape e-cigarettes (VAPE) and Heat-Not-Burn e-cigarettes (HNB) are both emerging electronic products. Despite their compact size, they integrate various materials, surface treatment technologies, chip electronics, and other advanced technical processes. Moreover, atomization technology is constantly evolving and the supply chain is being progressively perfected. To facilitate good communication and networking among supply chain enterprises, Aibang has established an industry WeChat group communication platform and warmly welcomes interested enterprises to join.
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